MICE

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MEETING

General term indicating the coming together of a number of people in one place, to confer or carry out a particular activity. Frequency: can be on an ad hoc basis or according to a set pattern, as for instance annual general meetings (AGM), committee meetings (CM), business networking etc.

INCENTIVE

Meeting event as part of a programme which is offered to its participants to reward a previous performance.

CONFERENCE

Participatory meeting designed for discussion, fact-finding, problem solving and consultation. As compared with a congress, a conference is normally smaller in scale and more select in character - features which tend to facilitate the exchange of information. The term "conference" carries no special connotation as to frequency. Though not inherently limited in time, conferences are usually of limited duration with specific objectives.

EVENT

Any event sponsored by a company that targets its employees or clients can be called a corporate event. By holding corporate events, organisations usually aim at entertaining or rewarding their staff, launching new products, establishing partnerships, and more. Most corporations prefer to engage experienced and professional event planner to design, plan and execute the event with peace of mind. 

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